MaxWhite® 17

Brand Family Overview

Ecrothan® polyurethane dispersions and PU-acrylic hybrid dispersions are specially developed for applications requiring maximum durability in a beautiful finish, e.g. for industrial wood. Available in grades for hard surfaces and flexible substrates, including 100% cosolvent-free grades.

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A white coating designed to offer excellent brightness before and after wax. This product is both hot melt and cold set gluable.


Waxable white coating

Performance Attributes

This product is used in many applications including the following:

ApplicationProperties Imparted
Perishableswhites and colors

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Physical Properties

These physical properties are typical but should not be considered specifications.

AppearanceWhite liquid
pH8.5 - 9.5
Percent Non-Volatile67.8 - 69.3
Brookfield Viscosity (cps, mPa·s) 100 - 1000
Spindle Number3

Site of Manufacture (and Product Code)

CIN (MW17)

Application Data

MaxWhite® 17 when applied with a #8 rod on kraft liner should provide brightness in the low to mid 80's.