PFAS Regulations Drive Sustainable Textile Innovation

Tuesday, 22 July 2025


PFAS Regulations Spur Sustainable Innovation

For years, PFAS (per-and polyfluoroalkyl substances), also known as “forever chemicals”, were valued for their performance attributes, including water, oil, and stain resistance in textile applications. However, with mounting regulatory pressure, growing public concern, and a call to eliminate PFAS in manufacturing, the industry is entering a new era, one where innovation, transparency, and environmental stewardship are becoming non-negotiable.

A recent article in Specialty Fabrics Review (an Advanced Textiles Association publication) features perspectives from industry leaders on how PFAS regulations are reshaping product development strategies. Steve Bassetti, Michelman’s Director of Global Marketing for Fibers and Composites, shares that many suppliers are eager to eliminate PFAS, but in markets like defense, performance expectations remain high. This results in complex tradeoff conversations across the value chain.

Steve also highlights that replacing PFAS is not just about switching to a new chemistry. Alternative solutions often have different durability profiles, which raises important questions about product lifecycle and customer expectations. Will consumers accept solutions that may not last as long but are safer for the environment?

 

What gives us optimism is the level of collaboration taking shape. Steve points to a growing willingness among value chain stakeholders to sit down together and find practical, high-performing alternatives. Such cooperation is crucial, and it’s already underway.

The shift away from PFAS is not just a technical challenge; it is also a strategic opportunity. Forward-thinking companies that move early and invest in safer, more responsible chemistries are creating a real competitive advantage. At Michelman, we’re helping customers respond to these changes with tailored solutions. Our water-based, PFAS-free, and solvent-free Unyte® technologies are already delivering effective oil and water repellency in textiles and food service packaging substrates. These innovations support compliance and help companies meet their sustainability goals.